We Hestview Limited are hosting the Every Minute Matters Relay in association with the English Football League (EFL) and British Heart Foundation (BHF). We will capture, your personal data through the application and sign-up forms along with footage of the event.

By participating in this event and agreeing to the Terms and Conditions, you agree to the collection, processing, and storage of your personal data. Hereby, please read the following information carefully:

Personal Data We Collect:

We will collect your personal data through the sign-up form, which will include your:

• First name & Surname
• Email address
• Phone number
• Home address
• Postcode
• Date of birth
• Fitness level
• Connection to the British Heart Foundation
• Connections (family or personal) to cardiac arrest, CPR and other serious heart condition
• Medical conditions
• Health conditions
• Emergency contact name
• Emergency contact relationship
• Emergency contact phone number
• Emergency contact email address

Along with the above, we will also capture video footage and images throughout the course of the event. The use of such recordings and footage will be used for social media, public relations campaigns, and other promotional purposes related to this event.

Purpose of Data Collection:

Your personal data will be used for the following purposes:

1. Determining your eligibility to participate in the event.
2. Contacting you to confirm your involvement in the event.
3. Sending welcome packs and logistical information.
4. Providing event kits and other materials.
5. Managing communications about personal stories and public relations opportunities.
6. Capturing video footage and images for promotional purposes.
   

Legal Basis

The legal basis for processing your data depends on its purpose:

1. Performance of a Contract: Data necessary to organize and manage your participation in the event (e.g., contact details, eligibility checks).
2. Legitimate Interests: Use of footage/images for promotional purposes where it does not override your rights or freedoms.
3. Consent: Collection of sensitive health data (e.g., medical/health conditions) requires your explicit consent.
   

Data Sharing

We may share your personal data with third-party service providers involved in hosting this event, including:

1. English Football League (EFL): For eligibility checks related to banning orders.
2. British Heart Foundation (BHF): For managing participant stories related to cardiac arrest or CPR experiences.
3. OBE: For providing on-site medical support during the event.
4. Lansons: For public relations and media campaigns.
   

These parties are required to maintain confidentiality and use your data only for specified purposes.

Data Retention:

We will retain your personal data only as long as necessary for the purposes outlined above or as required by law. Specifically:

• Personal data collected during the event will be retained for up to two years post-event, unless a longer retention period is legally required or justified (e.g., financial audits). 
  

Data Security:

Your personal data will be kept confidential and will only be disclosed to authorised personnel who have a legitimate need to access it. We will take all reasonable and necessary steps to ensure the security and confidentiality of your personal data, including implementing appropriate technical and organisational measures to prevent unauthorised access, disclosure, alteration, or destruction of your personal data.

Your Rights

Under the General Data Protection, you have the right to access, correct, delete, or restrict the processing of your personal data. You also have the right to object to the processing of your personal data. To exercise these rights, please contact us using the contact details provided below.

Further details regarding your rights and how we process data can be found here.

Contact Details:

If you have any questions or concerns regarding our data protection practices, or if you wish to exercise your rights regarding your personal data, please contact us at dp@flutteruki.com.
 
We value your privacy, and we are committed to safeguarding your personal data.